Last month, Amazon launched an intriguing new initiative—its Amazon Small Business Academy, which focuses on building and improving real-world results for online businesses. What can B2SMB brands take away from this? Plenty. Here is my take.
18 Reasons to Thank Business Owners Today
by Robert Levin
Every year at this time, I like to expressly show my appreciation for everything small business owners do. SMBs truly are the foundation of our economy and part of what makes the U.S. so special. Here are 18 reasons to thank a small business owner today.
3 B2SMB Predictions You Need to Know for 2020
by Robert Levin
In 2020, many B2SMB brands will confront 3 adverse trends in marketing and sales. Some may already be experiencing these pitfalls. In this post, I break down the factors behind these predictions and offer actionable solutions for avoiding them.
The 3 Alarming SMB Buying Trends You Need to Know Now
Watch our on-demand webinar to understand their impact to attract, engage, convert, and retain more…
3 Reasons Why Legacy Brands Are at Risk Today
Take cues from the new kids on the block to connect with SMBs. Do newer…
Abandon Marketing as You’ve Known It?
Build your own audience (and bypass the middlemen) to reach SMB buyers. Sixty years ago,…